Blind Citizens Australia this week announced that SBS has begun a trial of its new audio description service. AD will be provided for select free-to-air television programs on SBS One (ch 3 or 30) and VICELAND (ch 31).
“Audiences can enable audio description for SBS and SBS VICELAND on their television or set top box by updating their audio language settings. These settings can be changed by selecting AUS (Australian) or ‘Unknown’ instead of ENG (English) as the secondary audio language setting, by using your TV’s remote control and on-screen menu options.”
Programs to be audio described include popular films such as The Rocky Horror Picture Show (Sat 25th April 8.30pm on SBS) and Clueless (Wed 22nd April 8.30pm on SBS VICELAND).
SBS is keen to receive feedback during this trial, which will assist the broadcaster in preparing for a more comprehensive service to be rolled out by June 30. Feedback on both practical and stylistic matters is invited.
“The voices providing audio description will be mixed between Australian accents and international accents. SBS will generally be providing human-voiced audio description. In some instances, SBS may acquire programs with synthetic-voiced (machine) audio description. We welcome feedback on audience preferences.”
If you would like assistance in activating audio description, or want to provide some feedback about the service, you can contact SBS directly via email: firstname.lastname@example.org or phone: 1800 500 727 (during business hours).
In a media
release published yesterday the Minister for Communications, Cyber Safety
and the Arts announced that the Australian Government will provide $2 million each
to the ABC and SBS to introduce audio description on broadcast television.
The Hon Paul Fletcher MP explained that “as a result of this funding, the national broadcasters are expected to begin offering audio description services to audiences by 1 July 2020.”
This is a huge development for blind and vision impaired viewers,
audio describers, activists and researchers who have been working towards the provision
of audio description on free-to-air television in Australia.
In response to the news, Emma Bennison, CEO of Blind
Citizens Australia (BCA) states that:
“This is a fantastic step forward for Australians who are blind or vision impaired. BCA has been campaigning for AD since 1996 and more recently, organisations across the blindness sector have joined with us to highlight the human right of people who are blind or vision impaired to watch television with family and friends.’
Australian Greens Senator Jordon Steele-John also responded
positively, with a note of caution regarding the extent of the funding:
“Whilst this is a huge win for our blind and vision-impaired communities, it is disappointing to see that this government has not committed to requiring commercial free-to-air television stations to provide audio description as well.
“The commercial stations – Channel’s Seven, Nine, Ten and Sky – are now on notice. The technology is readily available and cheap, and the community expects them to follow suit and make sure their content is accessible to blind and visually-impaired Australians!’
“This funding injection is fantastic news for Australian television audiences who are blind and vision impaired. Many shows screened on Australian television are already audio described but the broadcasters lacked the technology to make these tracks available. This $4 million will propel Australian broadcasting forward and in this era of personalised television who knows how audiences will make use of this accessibility feature.
“The Australian government should be applauded for their support of audio described public broadcasting. There is no reason why the commercial broadcasters can’t begin providing this feature too.’
Research conducted through this website has
shown that both disabled and nondisabled people agree when it comes to
accessible television; everyone who participated in our focus groups thought that
free-to-air TV should be audio described and available to all.
Importantly, yesterday’s press release notes that “the Government will not prescribe the way in which the ABC and SBS deliver audio description services.” Questions regarding standards and modes of delivery are thus left open to further research and discussion, as broadcasters begin to determine how they will implement these changes next year. Past and current research into audience reception and different styles of audio description will be pivotal in ensuring the services provided by the ABC and SBS are effective.
We will continue to report on these issues as the national broadcasters move to implement audio description in the New Year.
For now, it’s wonderful to celebrate good news as 2019 comes to an end!